My First Chatime

My First Chatime is a global campaign where Chatime invites consumers to share their first experience with Chatime in welcoming the New Year.
The program covers a slew of online customer engagements, including reading activities, scratch cards, and other gaming platforms.
The objective is to create a fun and interactive online branding experience that fosters people’s interest and desire to make Chatime part of their everyday life journey.
Chatime — joy in every cup, first time, all the time!